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YETI Bait Tray - Keep your bait fresh and protected in a YE ... Read more

YETI Bait Tray - Keep your bait fresh and protected in a YETI stackable bait tray. Made from 18-gauge, 304 marine grade stainless steel. Designed with integrated handles and easy to grab rolled edges. Thermal conductive properties of stainless steel make these the ultimate bait trays. Even when stacked, the trays easily transfer cold temperatures to each other, keeping all your baits colder longer. Like YETI Coolers, these trays out-last and out-perform the competition. Small Stainless Bait Tray (YETI Tundra 45 & 50) (17?L x 9.25?W x 2.5?H) and Large Stainless Bait Tray (YETI Tundra 65, 85, 105 & up) (23?L x 11?W x 2.5?H). MP Master List Minimize

The Teramar rod series was created for anglers from two ver ... Read more

The Teramar rod series was created for anglers from two very different locations: the Southeast and the West Coast. As a result, Shimano built two unique series in one. Southeastern anglers will find perfect rods for plug casting for snook, spinning on the flats or tarpon fishing under passes. West Coast anglers have an array of rods that includes trigger-stick casting rods for swim baits and jig sticks. Casting Rods Minimize

The Pro Green Series is a special set of inshore saltwater ... Read more

The Pro Green Series is a special set of inshore saltwater rods created for anglers that prefer to fish small jigs, soft plastics and any number of artificial baits, including topwaters for myriad saltwater species on the flats. A great choice for blues and stripers along the Atlantic Coast as well as redfish, seatrout, permit, bonefish, snook and small tarpon in Florida and all along the Gulf coast, these rods offer a unique blend of power, light weight and sensitivity. There are four power-ratings and three different rods lengths offered to cover a variety of water depths and conditions. They aren?t meant to replace the softer, more delicate action of the popping rod, but offer the anglers an option for aggressively fishing artificials and using the new super braids like Power Pro. The faster actions of the Pro Green Series give wading and boat anglers, alike, more positive line and lure control. Designed to create quick, accurate ?snap casts? to visible targets or long prospecting casts where covering water is more important, these rods have powerful butt-sections to move big fish. The casting rods - new for 2010 - have short rear grips to opimize casting performance as well as line and lure control. No more handles getting in the way or poking you in the ribs! These rods are exceptionally light! You'll feel as energized when you're finished for the day as you were when you started. New G.Loomis Products Minimize

FISHING TACTICS DVD SETSFTACTICDVD Includes: Catch Big Fish ... Read more

FISHING TACTICS DVD SETSFTACTICDVD Includes: Catch Big Fish From Small Boats, Rods, Reels & Rigs, How to Find Where the Fish Are, When Fish Won't BiteTeaches:The ABC?s of how to use electronics to find where the fish are Anchoring, drifting & boat positioning over prime fish territory Transducer placement Water temperature & clarity Reading charts to help you find fish location How to use umbrella rigs Trolling secrets, knots & rigs Fighting techniques Live, natural & artificial baits How to read the water Understanding weather conditions Tides & current - effecting fish feeding patterns How to catch any species of fish from a small boat, properly equipped Different hull types (skiffs, deep vee, multi-hull) Tackle options, bait, trolling, drifting, anchoring Playing & landing the fish Choosing the right rods Matching rod & reel Line selection Spool line, set drags & reduce line twist Bottom rigs, topwater plugs Trolling, outriggers & downriggers Classic lures & rigs that will put "fish in the box!" Fishing Guide Videos Minimize

Daiwa Saltist Lever Drag Conventional Reels are are availab ... Read more

Daiwa Saltist Lever Drag Conventional Reels are are available in single and two speed versions. These casting Reels combines a compact, lever drag design with the free-spool ability to easily toss live baits and hardware. Daiwa Saltist Lever Drag Conventional Reels feature: Choice of single or two speed models, Fast, One Touch gear shift, Six CRBB corrosion resistant ball bearings, Precision stainless steel gears, helical-cut for smooth, powerful winding, Ultimate Tournament carbon drag (UTD), Offset power handle with round speed knob, Aluminum frame and left sideplate are one solid piece for unmatched strength, Dual system Infinite Anti-Reverse (single speed models), Precision ratchet Anti-Reverse (two speed models), and Machined aluminum spool. Conventional Reels Minimize

TX3916 Outrigger pole is built to the high standards of wor ... Read more

TX3916 Outrigger pole is built to the high standards of workmanship you have come to expect from Lee's Tackle. Our no-compromise design integrates both performance and elegance. It's efficient at trolling baits, both natural and artificial, and also looks great. Our new model TX3916 is the perfect companion for our Sidewinder top mount outrigger holder. With an overall length of 16 1/2 plus feet when expanded, it collapses to just 6 feet when compressed. The Tx Series, built from the usual high grade marine materials consistently used at Lee's Tackle, will give superb performance for many years of serious fishing.Color: Silver/Black - Pair Outriggers Minimize

The Shimano Talica Story: #1 CASTABILITY - A truly light we ... Read more

The Shimano Talica Story: #1 CASTABILITY - A truly light weight spool for casting small livebaits such as Anchovies and Sardines is a must. So we aggressively machine the spool to maximize weight savings while maintaining strength. We also created a way to minimize drag created by water between the spool and the frame. 'Chovies and 'Dines are very light, and traditionally, to cast these baits, good anglers would "bump" the spool during the cast to get the spool moving and avoid the bait from flying out, then suddenly getting jerked down by line not coming off of the spool and slapping hard on the surface of the water. We took this one step further in defining the ability of Talica to cast well to mean underhand to enhance bait persentation. Now that the chum line will not be unattainable even when casting underhand, imagine how much further overhand will get you. #2 POWER - Cranking force is a hard thing to explain until you are handed a reel with the fish on the other end. The use of High Efficiency Gears in high and low speeds sets Talica apart from all reels currently offered in the market. The incredible power in low and in high is what makes Talica a joy to battle big fish with. No longer will you have to decide between power in low gear or speed in high gear. Talica is the best of both worlds and lets you save your energy for hoisting that cow up for a photo! #3 DRAG - A smooth drag is very important and one that Shimano prides itself upon throughout the product line. Talica is no exception to this rule. However, being able to fish 3 or 4 line classes heavier than you would normally on a reel of its size makes Talica more fun to fish since you spend a lot less time fighting your tackle and more time fighting the fish. Even the smallest Talica, TAC8II, will fish 50# PowerPro with ease! #4 COMPACT - When you first lay your eyes on a Talica it's intriguing. When you feel what it's capable of it's amazing! An incredible amount of testing for ergonomics went into the design process of this reel and the feel of it confirms this. (We went through over 5 different gearbox angles and shapes before we were happy with it!) Don't let Talica's small stature and lightweight fool you, this reel is a beast! Conventional Reels Minimize

The Shimano Talica Story: #1 CASTABILITY - A truly light we ... Read more

The Shimano Talica Story: #1 CASTABILITY - A truly light weight spool for casting small livebaits such as Anchovies and Sardines is a must. So we aggressively machine the spool to maximize weight savings while maintaining strength. We also created a way to minimize drag created by water between the spool and the frame. 'Chovies and 'Dines are very light, and traditionally, to cast these baits, good anglers would "bump" the spool during the cast to get the spool moving and avoid the bait from flying out, then suddenly getting jerked down by line not coming off of the spool and slapping hard on the surface of the water. We took this one step further in defining the ability of Talica to cast well to mean underhand to enhance bait persentation. Now that the chum line will not be unattainable even when casting underhand, imagine how much further overhand will get you. #2 POWER - Cranking force is a hard thing to explain until you are handed a reel with the fish on the other end. The use of High Efficiency Gears in high and low speeds sets Talica apart from all reels currently offered in the market. The incredible power in low and in high is what makes Talica a joy to battle big fish with. No longer will you have to decide between power in low gear or speed in high gear. Talica is the best of both worlds and lets you save your energy for hoisting that cow up for a photo! #3 DRAG - A smooth drag is very important and one that Shimano prides itself upon throughout the product line. Talica is no exception to this rule. However, being able to fish 3 or 4 line classes heavier than you would normally on a reel of its size makes Talica more fun to fish since you spend a lot less time fighting your tackle and more time fighting the fish. Even the smallest Talica, TAC8II, will fish 50# PowerPro with ease! #4 COMPACT - When you first lay your eyes on a Talica it's intriguing. When you feel what it's capable of it's amazing! An incredible amount of testing for ergonomics went into the design process of this reel and the feel of it confirms this. (We went through over 5 different gearbox angles and shapes before we were happy with it!) Don't let Talica's small stature and lightweight fool you, this reel is a beast! MP Master List Minimize

Seaborg Megatwin Dendoh Style reels take deep-drop fishing ... Read more

Seaborg Megatwin Dendoh Style reels take deep-drop fishing to a whole new level, putting two variable speed ranges at your fingertips. Like all of Daiwa's Dendoh Power Assist Reels, the Seaborg Megatwin SB500MT makes accessing the depths and landing big, great tasting game fish a breeze. But now, you can instantly shift between high-power and high-speed retrieve ranges. Bring up your rig at warp speed when it's time to change baits or move to another drop site. Shift into power mode to move large fish and keep the pressure on. The SB500MT features include: Maximum winding power 20 lbs. continuous/momentary 110 lbs. and 754 Ft. per minute (230m/min) winding speed in "speed" mode. The SB750MT features include: Maximum winding power 29 lbs. continuous/momentary 165 lbs. and 656 Ft. per minute (200m/min) winding speed in "speed" mode. Conventional Reels Minimize

Gorilla Light bait hooks are a lighter version of our Goril ... Read more

Gorilla Light bait hooks are a lighter version of our Gorilla hooks for a more natural presentation. Use for rigging smaller live baits like anchovies, or natural baits for snappers and sheepshead. Ideal when nose-hooking baitfish for king mackerel rigs. Gorilla Lights are a short shank all-purpose bait hook. Features include a strong forged shank, Super Needle Point, and a corrosion resistant black chrome finish. Fishing Hooks Minimize

Rupp Nok-Outs Outrigger Release Clips are the ultimate high ... Read more

Rupp Nok-Outs Outrigger Release Clips are the ultimate high-performance outrigger clip on the market today. Tournament proven Rupp Nok-Outs with patented roller guides and twin tension adjustments easily pull large or small baits and artificial lures while protecting against line chafing. Easy-to-use, one-hand operation makes Rupp Nok-Outs quick to load when the fishing action gets fast and furious. Their rugged heavy-duty design provides serious fishermen with outstanding trolling capabilities. Outriggers Minimize

Berkley Saltwater Gulp! is without a doubt the most effecti ... Read more

Berkley Saltwater Gulp! is without a doubt the most effective and most revolutionary artificial bait ever invented. It truly out catches ANY other baits on the market, including live or cut bait. Due to it's incredible catch rate compared to anything else, in just a short amount of time, it has become the most sought after bait by Saltwater Fishermen all around the world. MP Master List Minimize

Big Hammer swimbaits are easily recognized by the original ... Read more

Big Hammer swimbaits are easily recognized by the original Big Hammer Square Tail design. This unique Square Tail combined with hydrodynamic body designs create an unparalleled vibrant swimming action even at very slow retrieve speeds. Using the finest quality plastic available creates a bait that is not only beautifully crisp and clear but also has the perfect balance between durability and action. Freshwater or saltwater, anytime of year, tie one on and see for yourself how "Nothing kicks like the tail of a Big Hammer". Why do Big Hammer Swimbaits Have Better Action? You've heard claims that Big Hammer swimbaits are better than other swimbaits, or more specifically, they have better action than other swimbaits. While there is no better proof than simply testing the baits yourself I thought I might elaborate a bit. My love of Big Hammer began in 1998 when I started inshore fishing for California Halibut using swimbaits. I had never fished a swimbait before and didn't know much about them. I asked a friend which one he liked the best and he said, "Buy a couple of each brand and watch what they do in the water. Pay close attention not only to the tail action but also to the body action." I did exactly what he said and from the first day I was sold on Big Hammer, and began my nearly decade long "research project" into why they swim better. With swimbaits action should be looked at in two parts: tail and body. Tail action is important but one of the main features of a swimbait is that the body actually "swims" like a fish, or "snakes" through the water with a tantalizing, realistic "wiggling" and "wobbling" motion. The body action or "swimming motion" is just as important, if not more important, than the tail action. But surprisingly, body action is often overlooked. In fact, if my friend had not told me to pay attention to both the tail and body action I am sure I would have focused on what the tail was doing and not what the body was doing during the retrieve. There are two elements about the Big Hammer design that I believe gives them such great action. First, and probably the most obvious is Big Hammer's original Square Tail? design. The reason the Big Hammer tail design creates better action is simple - more surface area that the water has to push around. The tail being the same width at the top where it meets the body and at the bottom is one of the key elements - especially in how the tail moves at slow speeds. Water flowing down the side of swimbait will speed up and create lift, much like air over the top of an airfoil (airplaine wing). When this happens that faster moving water hits the wide tail at the top of the bait creating much more action than if the tail was thin at the top or oval shaped. The second element that gives Big Hammer swimbaits that realistic swimiming and rocking action is the hydrodynamic shape of the body. Countless hours of testing, shaping, and re-testing went into the design of Big Hammer swimbaits, finally achieving the perfect balance of swimming action and side to side "rocking" action. Years of testing and research of the 3, 4, and 5 inch Big Hammer swimbaits went into the design of the 5.5 and 6.5 inch in models. And from the 5.5 inch the new 9 inch Sledge Hammer (which is simply an elongated version of the 5.5 inch). The result was, as always, that perfect blend of swimming, rocking, and tail action. Hard & Soft Bodied Lures Minimize

Big Hammer swimbaits are easily recognized by the original ... Read more

Big Hammer swimbaits are easily recognized by the original Big Hammer Square Tail design. This unique Square Tail combined with hydrodynamic body designs create an unparalleled vibrant swimming action even at very slow retrieve speeds. Using the finest quality plastic available creates a bait that is not only beautifully crisp and clear but also has the perfect balance between durability and action. Freshwater or saltwater, anytime of year, tie one on and see for yourself how "Nothing kicks like the tail of a Big Hammer". Why do Big Hammer Swimbaits Have Better Action? You've heard claims that Big Hammer swimbaits are better than other swimbaits, or more specifically, they have better action than other swimbaits. While there is no better proof than simply testing the baits yourself I thought I might elaborate a bit. My love of Big Hammer began in 1998 when I started inshore fishing for California Halibut using swimbaits. I had never fished a swimbait before and didn't know much about them. I asked a friend which one he liked the best and he said, "Buy a couple of each brand and watch what they do in the water. Pay close attention not only to the tail action but also to the body action." I did exactly what he said and from the first day I was sold on Big Hammer, and began my nearly decade long "research project" into why they swim better. With swimbaits action should be looked at in two parts: tail and body. Tail action is important but one of the main features of a swimbait is that the body actually "swims" like a fish, or "snakes" through the water with a tantalizing, realistic "wiggling" and "wobbling" motion. The body action or "swimming motion" is just as important, if not more important, than the tail action. But surprisingly, body action is often overlooked. In fact, if my friend had not told me to pay attention to both the tail and body action I am sure I would have focused on what the tail was doing and not what the body was doing during the retrieve. There are two elements about the Big Hammer design that I believe gives them such great action. First, and probably the most obvious is Big Hammer's original Square Tail? design. The reason the Big Hammer tail design creates better action is simple - more surface area that the water has to push around. The tail being the same width at the top where it meets the body and at the bottom is one of the key elements - especially in how the tail moves at slow speeds. Water flowing down the side of swimbait will speed up and create lift, much like air over the top of an airfoil (airplaine wing). When this happens that faster moving water hits the wide tail at the top of the bait creating much more action than if the tail was thin at the top or oval shaped. The second element that gives Big Hammer swimbaits that realistic swimiming and rocking action is the hydrodynamic shape of the body. Countless hours of testing, shaping, and re-testing went into the design of Big Hammer swimbaits, finally achieving the perfect balance of swimming action and side to side "rocking" action. Years of testing and research of the 3, 4, and 5 inch Big Hammer swimbaits went into the design of the 5.5 and 6.5 inch in models. And from the 5.5 inch the new 9 inch Sledge Hammer (which is simply an elongated version of the 5.5 inch). The result was, as always, that perfect blend of swimming, rocking, and tail action. Hard & Soft Bodied Lures Minimize

Big Hammer swimbaits are easily recognized by the original ... Read more

Big Hammer swimbaits are easily recognized by the original Big Hammer Square Tail design. This unique Square Tail combined with hydrodynamic body designs create an unparalleled vibrant swimming action even at very slow retrieve speeds. Using the finest quality plastic available creates a bait that is not only beautifully crisp and clear but also has the perfect balance between durability and action. Freshwater or saltwater, anytime of year, tie one on and see for yourself how "Nothing kicks like the tail of a Big Hammer". Why do Big Hammer Swimbaits Have Better Action? You've heard claims that Big Hammer swimbaits are better than other swimbaits, or more specifically, they have better action than other swimbaits. While there is no better proof than simply testing the baits yourself I thought I might elaborate a bit. My love of Big Hammer began in 1998 when I started inshore fishing for California Halibut using swimbaits. I had never fished a swimbait before and didn't know much about them. I asked a friend which one he liked the best and he said, "Buy a couple of each brand and watch what they do in the water. Pay close attention not only to the tail action but also to the body action." I did exactly what he said and from the first day I was sold on Big Hammer, and began my nearly decade long "research project" into why they swim better. With swimbaits action should be looked at in two parts: tail and body. Tail action is important but one of the main features of a swimbait is that the body actually "swims" like a fish, or "snakes" through the water with a tantalizing, realistic "wiggling" and "wobbling" motion. The body action or "swimming motion" is just as important, if not more important, than the tail action. But surprisingly, body action is often overlooked. In fact, if my friend had not told me to pay attention to both the tail and body action I am sure I would have focused on what the tail was doing and not what the body was doing during the retrieve. There are two elements about the Big Hammer design that I believe gives them such great action. First, and probably the most obvious is Big Hammer's original Square Tail? design. The reason the Big Hammer tail design creates better action is simple - more surface area that the water has to push around. The tail being the same width at the top where it meets the body and at the bottom is one of the key elements - especially in how the tail moves at slow speeds. Water flowing down the side of swimbait will speed up and create lift, much like air over the top of an airfoil (airplaine wing). When this happens that faster moving water hits the wide tail at the top of the bait creating much more action than if the tail was thin at the top or oval shaped. The second element that gives Big Hammer swimbaits that realistic swimiming and rocking action is the hydrodynamic shape of the body. Countless hours of testing, shaping, and re-testing went into the design of Big Hammer swimbaits, finally achieving the perfect balance of swimming action and side to side "rocking" action. Years of testing and research of the 3, 4, and 5 inch Big Hammer swimbaits went into the design of the 5.5 and 6.5 inch in models. And from the 5.5 inch the new 9 inch Sledge Hammer (which is simply an elongated version of the 5.5 inch). The result was, as always, that perfect blend of swimming, rocking, and tail action. Hard & Soft Bodied Lures Minimize

Big Hammer swimbaits are easily recognized by the original ... Read more

Big Hammer swimbaits are easily recognized by the original Big Hammer Square Tail design. This unique Square Tail combined with hydrodynamic body designs create an unparalleled vibrant swimming action even at very slow retrieve speeds. Using the finest quality plastic available creates a bait that is not only beautifully crisp and clear but also has the perfect balance between durability and action. Freshwater or saltwater, anytime of year, tie one on and see for yourself how "Nothing kicks like the tail of a Big Hammer". Why do Big Hammer Swimbaits Have Better Action? You've heard claims that Big Hammer swimbaits are better than other swimbaits, or more specifically, they have better action than other swimbaits. While there is no better proof than simply testing the baits yourself I thought I might elaborate a bit. My love of Big Hammer began in 1998 when I started inshore fishing for California Halibut using swimbaits. I had never fished a swimbait before and didn't know much about them. I asked a friend which one he liked the best and he said, "Buy a couple of each brand and watch what they do in the water. Pay close attention not only to the tail action but also to the body action." I did exactly what he said and from the first day I was sold on Big Hammer, and began my nearly decade long "research project" into why they swim better. With swimbaits action should be looked at in two parts: tail and body. Tail action is important but one of the main features of a swimbait is that the body actually "swims" like a fish, or "snakes" through the water with a tantalizing, realistic "wiggling" and "wobbling" motion. The body action or "swimming motion" is just as important, if not more important, than the tail action. But surprisingly, body action is often overlooked. In fact, if my friend had not told me to pay attention to both the tail and body action I am sure I would have focused on what the tail was doing and not what the body was doing during the retrieve. There are two elements about the Big Hammer design that I believe gives them such great action. First, and probably the most obvious is Big Hammer's original Square Tail? design. The reason the Big Hammer tail design creates better action is simple - more surface area that the water has to push around. The tail being the same width at the top where it meets the body and at the bottom is one of the key elements - especially in how the tail moves at slow speeds. Water flowing down the side of swimbait will speed up and create lift, much like air over the top of an airfoil (airplaine wing). When this happens that faster moving water hits the wide tail at the top of the bait creating much more action than if the tail was thin at the top or oval shaped. The second element that gives Big Hammer swimbaits that realistic swimiming and rocking action is the hydrodynamic shape of the body. Countless hours of testing, shaping, and re-testing went into the design of Big Hammer swimbaits, finally achieving the perfect balance of swimming action and side to side "rocking" action. Years of testing and research of the 3, 4, and 5 inch Big Hammer swimbaits went into the design of the 5.5 and 6.5 inch in models. And from the 5.5 inch the new 9 inch Sledge Hammer (which is simply an elongated version of the 5.5 inch). The result was, as always, that perfect blend of swimming, rocking, and tail action. Hard & Soft Bodied Lures Minimize

NEW Berkley Gulp! Alive! is the next generation in Gulp! te ... Read more

NEW Berkley Gulp! Alive! is the next generation in Gulp! technology. Now your favorite baits come floating in the "Magic Gravy" in Small or Large Buckets, enabling you to recharge your baits by putting them back into the bucket. The new Gulp! Alive! baits absorb 20% more Gulp! scent and attractant which, you guessed it, makes them at least 20% MORE EFFECTIVE than the 1st generation baits. They also have a 34% better swimming action than original Gulp!. WOW! More attractant, better action, BETTER RESULTS than ever before! At Berkley, our passion is that you CATCH MORE FISH! Get yourself some Gulp! Alive! and go have some major fun! MP Master List Minimize

Owner Mutu Circle Hooks are XX strong and recommended for s ... Read more

Owner Mutu Circle Hooks are XX strong and recommended for saltwater use with up to 50 lb. test line. Lighter hook encourages rigged live baits to swim more naturally. Available in Owner "Pocket Packs" with quantities varying according to hook size. MP Master List Minimize

The QuickRig Bait Bridling Kit is one of the best ideas we' ... Read more

The QuickRig Bait Bridling Kit is one of the best ideas we've come across in quite some time. Making use of an extremely durable spring loaded plier, the QuickRig Bridle Took Kit pins live or dead baits on hooks in a matter of seconds, relieving anglers of the traditional time consuming bridling process. The QuickRig Tool is available in BLUE, SILVER, and RED and comes standard with a selection 10 Small, 10 Medium, and 10 Large clips. QuickRig Bait Clips are available in sizes Small - Large in packs of 100 and size XL in packs of 50. MP Master List Minimize

Mustad 10827BLN Hoodlum Live Bait Hooks are specifically fo ... Read more

Mustad 10827BLN Hoodlum Live Bait Hooks are specifically for heavy tackle fishing using medium to large live baits. Recommended for yellowtail, kingfish, tuna, marlin and sailfish. Mustad 10827BLN Hooks are made of nickel, chemically sharpened, and 4X strong. Available in varying quantities based on hook size, 3/0 - 11/0. Fishing Hooks Minimize

The OC-1 Outrigger release clip should be attached directly ... Read more

The OC-1 Outrigger release clip should be attached directly to the outrigger halyard with-out the use of swivels. The adjustment-slider end of the clip needs to be ?up? towards the tip of the outrigger. For fixed position bait trolling, the fishing line should be twisted 5 to 10 times before hooking loop over the OC-1 bail. The line may also be passed over the bail without twists to allow for adjustment of baits or lures. MP Master List Minimize